Project Details
Fictional movie poster and campaign concept
Print format: 11 × 17 inches
The Concept
The assignment was to create a movie flyer inspired by Alien. My challenge was to suggest an alien presence without showing a typical encounter scene. I developed Project Silence, a fictional mystery connected to Apollo 11.
Design Approach
I made the unfamiliar hand inside the spacecraft window the focal point so viewers could recognize a threat at a glance. Keeping the creature unseen creates mystery, while placing the hand inside suggests that something was already aboard before launch.
Warm tones and distressed texture give the image an unsettling atmosphere. Bold typography establishes the movie title clearly, and Project Silence reinforces the idea of a hidden event. Together, these choices communicate the film’s suspense through one strong visual.
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CREATIVE PLAYGROUND / FICTIONAL CAMPAIGN
Alien Campaign
This project began as an entry for a poster competition. After completing the poster, I decided to develop the idea further by creating marketing materials for the fictional movie.
The goal of this project was to design a believable fictitious vintage movie poster inspired by classic science fiction themes such as alien encounters, identity, and psychological suspense.
The poster needed to follow traditional poster design principles, including attracting attention quickly, communicating a clear message, and creating a memorable visual impact. The design had to mimic the style of vintage sci-fi posters while maintaining readability from a distance of approximately 8–12 feet.
Key design considerations included:
- creating an attention-grabbing visual
- using bold but harmonious color combinations
- keeping the composition clear and not overly cluttered
- selecting typography that complements the illustration style
- ensuring the layout looks convincing next to other movie posters
- incorporating a visual style inspired by older print techniques
- balancing decorative qualities with communication goals
The final deliverable required a vertical poster format (11 x 17 inches) designed at high resolution suitable for print display.
From Poster to Movie Campaign
The original competition focused on the poster. After completing Project Silence, I independently expanded the idea into a marketing concept for the fictional movie. The poster’s imagery, colors, typography, and vintage style carried through to movie tickets, apparel, and an outdoor billboard, creating a consistent visual identity across the campaign.
The carousel brings together the finished poster, its marketing applications, and the visual assets used to build the original design.
The Result
The final design presents a believable fictional movie poster that visually communicates mystery, suspense, and historical speculation. The combination of vintage textures, limited color palette, and strong focal imagery creates a cohesive design that aligns with classic sci fi poster aesthetics.
The supporting mockups, including tickets, apparel, and billboard display, help demonstrate how the concept could exist as part of a promotional campaign.
This project strengthened my ability to use texture, typography, and composition to create mood and narrative while maintaining clarity and visual balance. It also provided valuable practice in recreating retro visual styles using modern digital tools.